Why Scriptwriting is a Major Part of Video Production
What do all great movies have in common? They began as an idea that was then converted into a script. The same can be said when it comes to...
9 Reasons to Know Your Target Audience Before Making Videos
Companies all over the world are flying blind when it comes to promoting their products and services with video. They send out all types of content, simply hoping that...
What is a Social Media Package? Benefits of Social Media Videos
Hundreds of hours of video are uploaded to various platforms like Facebook, Instagram, and YouTube every minute. This video content ranges from clips of your friend’s kids to professional...
Using an Actor vs an Owner in Marketing Videos: Pros & Cons
Video marketing has become the most mainstream form of advertising across virtually all industries. As this pivotal promotion tactic continues to grow, many companies are beginning to wonder who...
Blog vs Vlog: Top 9 Reasons You Should Be Using Both in 2021
Too many people across various industries are debating about whether companies should be promoting their content through a blog or a vlog. Our philosophy is: Why not use both?...
Micro Content: What It Is and How to Create It
If you are trying to increase your online reach and gain more viewers, using micro content is a great step on the path to becoming an authority in your...
How to Create Amazing Video Intros with Catchy Opening Shots
Multiple researchers have completed studies that prove companies have only a few seconds to grab their viewers’ attention when using content of any kind. This means your video intros...
10 Things to Know Before Making a Video for Your Business
By making a video for your business, you can boost your visibility and spread your brand image. TV commercials, tutorials, how-to guides, interviews, and other videos can have a...
How to Make a Viral Video: Complete 2020 Guide
Too many people think viral videos can only be made by famous musicians, movie stars, or social media influencers. But in reality, anyone can achieve this feat if they...
Video Increases Conversion Rate: 9 Ways Video Leads to Action
In any business, the main element of long-term success comes in the form of your conversion rate across various platforms. Without strong conversion rate optimization, your company won’t see...