Coach Greg Doucette Dominated YouTube Video Marketing

You Don’t Need a Video Production Company to Make Videos

 Do you really need to hire a video production company to help you create video content for your business? We live in an age where DIY is considered mainstream in niches all over the world. From DIY furniture and crafts to organization and beyond. Companies are even beginning to pursue their own marketing and […]

How Do I Make a Viral Video?

Viral Videos: What Business Owners Need to Know

Viral videos are the dream of every business owner and content creator alike. They understand that if you create a great advertisement, people naturally want to share it. Many companies feel a viral video is a way they’ll be able to reach a broader audience at no extra cost. But is a business video really […]

Opportunity Cost of Photo vs Video

Opportunity Cost of Using Photo vs Video on Your Website

  If you are only using photos and images on your company website or social media campaign, you could be paying a high opportunity cost that is negatively impacting your business. You only have so much money to spend on your marketing campaigns, website design, and advertising. When you invest in the wrong areas, you […]

Video teams who don't use video?

Avoid Video Production Companies That Don’t Market With Video

Did you know 49% of consumers reported watching five or more videos per day in 2019? And after watching a video, 64% of people will then go to the company’s website or landing page as well. Thanks to the rise of video advertisements, Facebook stories, Instagram, TikTok, and YouTube channels, videos have become the most […]

Good Videos Mean Better Business

The ROI of Video Marketing: Why Video Will Boost Your Bottom Line

While every business is dedicated to providing top-tier services or high-quality products, the ultimate goal of any company is to make more money. Among the most efficient ways to improve your profits is by adding video to your current marketing efforts. The ROI of video marketing is easily recognizable when done properly. As you put […]

Video companies that don't use a script? Hang Up!

Why Scriptwriting is a Major Part of Video Production

What do all great movies have in common? They began as an idea that was then converted into a script. The same can be said when it comes to creating video content for your business. The importance of scriptwriting in video production goes far beyond simply having words ready to say when it’s time to […]

You need two things for video... target audience & video placement

9 Reasons to Know Your Target Audience Before Making Videos

Companies all over the world are flying blind when it comes to promoting their products and services with video. They send out all types of content, simply hoping that someone will take the bait and become a customer. This tactic is incredibly broken and will lead to a great deal of frustration. On the other […]

What is a Social Media Package?

What is a Social Media Package? Benefits of Social Media Videos

Hundreds of hours of video are uploaded to various platforms like Facebook, Instagram, and YouTube every minute. This video content ranges from clips of your friend’s kids to professional business advertisements. Many of these companies are trusting video production teams to assist them through the use of social media packages. What is a Social Media […]

Actors vs Founders in Video

Using an Actor vs an Owner in Marketing Videos: Pros & Cons

Video marketing has become the most mainstream form of advertising across virtually all industries. As this pivotal promotion tactic continues to grow, many companies are beginning to wonder who should be in front of the camera when it comes to their marketing videos, brand videos, and other pieces of content. The question on everyone’s mind […]

Blog vs Vlog

Blog vs Vlog: Top 9 Reasons You Should Be Using Both in 2021

Too many people across various industries are debating about whether companies should be promoting their content through a blog or a vlog. Our philosophy is: Why not use both? Each one of these pieces of content can have a tremendous impact on your ability to market effectively, offering multiple benefits along the way. When both […]

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