Video Marketing Is The Best Marketing Medium
Video Marketing Is The Best Marketing Medium Video marketing is the best method for your company. Video marketing is the wave of the present and the future. It fully...
How to Hire a Video Production Company
How to Hire a Video Production Company Choosing to hire a video production company that’s right for you is critical to the success of your video, and therefore affects...
In-House Production Teams vs Professional Production Companies
In-House Production Teams vs Professional Production Companies In today’s “do-it-yourself” society, it is not surprising that many companies consider hiring in-house production teams to fulfill their video needs. With...
Using Corporate Video Marketing to Grow your Business
Using Corporate Video Marketing to Grow your Business Video is the predominant medium through which to market and grow your business today. This is because in today’s “attention economy,”...
The Best Way to Train your Staff With Video
Train Your Staff With Video Your staff is a large and extremely important part of your company. Therefore, it is vital to ensure each and every staff member is...
Business Videos are Different than Any Other Kind of Video
Business videos are different than any other kind of video. At Top Notch Cinema, we recently found this out for ourselves while creating and distributing our own business video....
Direct Response vs. Branding Advertisements
The decision between investing in direct response or branding advertisements is a tough one. Direct response advertisements have one goal—to increase sales. Branding, on the other hand, uses advertisements...
WEB PROMOTIONAL VIDEOS V.S. T.V. COMMERCIALS
With the technological age booming, companies are faced with a new question: which is best for my company—web promotional videos, T.V. commercials, or both? The answer is unique to...
The First of its Kind
Do me a favor. Take a moment to think of all of the production companies you know. Not coming up with many? Not surprising. Despite production companies’ integral role...
How Web Video Changed Video Marketing Forever
Web Video Marketing Basics: Years ago only big brands were able to do video marketing via television commercials. Today video marketing is a much different landscape because of the...